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Salon and spa booking software · 11 alternatives

Fresha alternatives: 11 compared

Owners leave Fresha mostly over what sits on top of the subscription: marketplace fees on new clients, card fees and small message allowances. Most look first at Booksy, Vagaro or Square Appointments for a similar low-cost start, and at Phorest or Mangomint when the team has grown.

Short answer: The closest replacements for Fresha in our salon and spa booking software ranking are Booksy, Vagaro and Square Appointments. Choose Booksy if you want a marketplace and a flat fee, and your team is only a few people. All 11 sit in Best Salon and Spa Booking Software in 2026; what follows contrasts them with Fresha only and says when Fresha should be kept.

Vendors can pay for more visibility on this website, for example a higher place in a ranking or more room on a page. Commercial relationships can also affect which products we feature and how prominently. Every vendor link is marked the same, whatever the arrangement behind it. The first three alternatives go to challengers, vendors outside the best-known brands in a category, wherever the category has them; the established names follow in their ranked order. How it works: placement disclosure · editorial process.

Fresha at a glance

  • Headquarters: United Kingdom
  • Pricing model: Per team member / month
  • Free option: Free trial
  • Built for: Solo professionals and small teams on a budget
  • Wrong for: A salon that wants every booking to come from its own clients and sees a marketplace fee as a tax. Phorest or Mangomint are cleaner on that point.
  • Place in our ranking: #4 of 12
  • Website: fresha.com

Pulled from the salon and spa booking software ranking, confirmed again on November 5, 2026.

Why buyers look past Fresha

  1. Fees outside the subscription

    The pricing page lists a one-time fee on brand-new clients who find you through the Fresha marketplace, but does not state the amount. Card fees, terminals from €119 and message costs are billed separately, so the monthly price understates the total.

  2. Small message allowances

    Each plan includes 20 free texts or WhatsApp messages and 50 free marketing emails a month (per team member on the Team plan). Beyond that, texts cost €0.15 and marketing texts €0.20 each. A salon with heavy reminders or campaigns pays for volume.

  3. Support depends on the plan

    Phone support is listed only on the Team plan, and the single-person plan gets email and chat. Email response is listed as typically two days. Businesses above 20 team members move to custom Enterprise rates.

11 alternatives at a glance

These 11 are sorted by suitability as a Fresha replacement, and the final column gives their position in our 12-product list.

#AlternativeHeadquartersSwitch ifOur rank
1BooksyPolandyou want a marketplace and a flat fee, and your team is only a few people#9
2VagaroUnited Statesyou want one subscription covering marketplace, payments and class or spa bookings#5
3Square AppointmentsUnited Statesyou want a free start and already take cards through Square#6
4SalonizedNetherlandsyou want a month-to-month European product and an optional marketplace#3
5GlossGeniusUnited Statesyou are an independent stylist or small studio wanting a branded booking site#8
6MangomintUnited Statesyou want one published per-location price and forms and charting included#2
7PhorestIrelandyou have three or more stylists and want retention tools built in#1
8BoulevardUnited Statesyou run an upscale salon or medspa and accept a much higher monthly price#7
9PabauUnited Kingdomyou run an aesthetic clinic and need treatment notes and prescriptions#10
10MindbodyUnited Statesyou sell classes, appointments and memberships under one roof#12
11ZenotiUnited Statesyou operate a chain or franchise and need payroll, inventory and multi-site controls#11

What each alternative does differently

1. Booksy

Poland

Billing is one flat subscription of $29.99 a month with every feature included, then $20 a month for each extra user. It keeps a consumer marketplace like Fresha, and its Boost option takes a one-time 30% fee, capped at $100, on a new client's first visit.

Switch from Fresha if you want a marketplace and a flat fee, and your team is only a few people.

Vendor website → · Detailed Booksy write-up

2. Vagaro

United States

Price follows the number of bookable calendars instead of the number of people, and the trial runs 30 days. Signing up for its own merchant services brings a free card reader. Memberships, loyalty, forms and a marketplace sit inside the one subscription.

Switch from Fresha if you want one subscription covering marketplace, payments and class or spa bookings.

Vendor website → · Detailed Vagaro write-up

3. Square Appointments

United States

A free plan exists for solo professionals, with unlimited staff calendars, an online booking site and reminders. Paid tiers add a waitlist, no-show fees and resource management. It runs on Square payments, so card fees apply and the owner needs no second vendor if Square readers are already in use.

Switch from Fresha if you want a free start and already take cards through Square.

Vendor website → · Detailed Square Appointments write-up

4. Salonized

Netherlands

Plans are monthly with no contract or setup fee, after a 14-day trial of the Pro plan. SMS credits start at €0.11 each. Treatwell owns it and the marketplace link is switched on only if wanted, at a stated 35% commission on new-client bookings.

Switch from Fresha if you want a month-to-month European product and an optional marketplace.

Vendor website → · Detailed Salonized write-up

5. GlossGenius

United States

Three tiers cost $28, $56 and $168 a month ($24, $48 and $148 billed annually). Each salon gets a booking website in its own branding, and every plan includes free data transfer. Payroll ($40 plus $6 a seat) and Reception ($50) are paid add-ons.

Switch from Fresha if you are an independent stylist or small studio wanting a branded booking site.

Vendor website → · Detailed GlossGenius write-up

6. Mangomint

United States

The price is printed as $120 per location plus $10 per user per month, with free onboarding and data transfer. Phone ($70 per line), marketing and payroll are optional add-ons. Forms, charting and memberships are in the base price, and in-person card rate is 2.45% + 15 cents.

Switch from Fresha if you want one published per-location price and forms and charting included.

Vendor website → · Detailed Mangomint write-up

7. Phorest

Ireland

Four plans (Starter, Grow, Ultimate, Elite) are quoted on request, and every one includes unlimited staff and devices. Retention tools such as rebooking prompts, loyalty and campaigns sit in the product, and SMS is billed at a separate rate. Aimed at salons with three or more staff.

Switch from Fresha if you have three or more stylists and want retention tools built in.

Vendor website → · Detailed Phorest write-up

8. Boulevard

United States

Essentials starts at $143 a month for one location and up to five providers; Premier is $234 and Prestige $328 per location on the fall offer. An Enterprise tier adds APIs. A medspa edition adds charts and ePrescribe, and there is no free plan.

Switch from Fresha if you run an upscale salon or medspa and accept a much higher monthly price.

Vendor website → · Detailed Boulevard write-up

9. Pabau

United Kingdom

Plans are banded by team size, from Solo with one user to Enterprise at 16 or more, with the full platform on each. Amounts differ by country and appear only after a demo. It adds clinical records, cases, ePrescribe and a client portal.

Switch from Fresha if you run an aesthetic clinic and need treatment notes and prescriptions.

Vendor website → · Detailed Pabau write-up

10. Mindbody

United States

Three tiers (Starter, Accelerate, Ultimate) are priced on request, and every tier allows unlimited users. Starter includes integrated payments, booking widgets, a website and an app listing. Accelerate adds room scheduling and Pick-a-Spot for classes, which suits studios mixing classes and appointments.

Switch from Fresha if you sell classes, appointments and memberships under one roof.

Vendor website → · Detailed Mindbody write-up

11. Zenoti

United States

Pricing is by quote only, with separate editions for salon and spa, medspa, fitness and barbershop. The scope reaches payroll, commissions, inventory, kiosks, franchise controls and an AI receptionist. A rollout needs sales involvement and project time, so it fits chains, not a single chair.

Switch from Fresha if you operate a chain or franchise and need payroll, inventory and multi-site controls.

Vendor website → · Detailed Zenoti write-up

When Fresha is still the right choice

Stay if you are a solo professional or a small team that wants a short, readable price and gets new clients mainly through your own links. The pricing page lists direct booking links and Facebook and Instagram bookings as free, and returning clients carry no marketplace fee. Under 20 team members, the per-member price stays simple.

What to expect when you switch from Fresha

  1. Export the client list first

    Fresha's help center describes exporting the client list as Excel or CSV from the Clients list, under Options. It is limited to team members holding the download clients permission, so check that the owner role has it before you start.

  2. Plan for the import on the other side

    Most alternatives accept a client file, and several state free data transfer or onboarding help. Confirm what they take in, since the Fresha export covers the client list and the help center treats sales and checkout data as a separate area.

Questions and answers

Can I export my clients from Fresha?

Yes, the client list exports as Excel or CSV. On desktop go to Clients, open the Clients list, and use Options in the top right. On mobile use the Actions button. Only team members with the download clients permission can do it.

Does Fresha have a contract or notice period?

The pricing page shows plans billed monthly and a 7-day trial, and we found no minimum term there. We could not read the cancellation terms on Fresha's own pages, so confirm notice in writing with support before you cancel.

What do I pay on Fresha besides the subscription?

Card fees, terminals and messages are extra. Online card payments are listed at 1% + €0.20, in-person at 0.89% + €0.10, and terminals start at €119. New clients from the marketplace carry a one-time fee, the amount of which the pricing page does not state.

What happens to my online bookings when I leave?

Direct booking links, and Facebook and Instagram bookings, run through Fresha, so they stop working when you leave. Replace the links on your website and social profiles with the new vendor's before you cancel, and tell clients which link to use.

Which alternative is closest to Fresha on price?

Booksy and Square Appointments are closest for a solo professional. Square Appointments has a free plan for one person, and Booksy charges a flat $29.99 a month with $20 for each extra user. Teams should compare totals including card fees.

Do I lose client history when I switch?

The client list moves by export and import, but other records may not. The help center treats sales and checkout as a separate area from the client list, so check how each category exports and keep a copy of anything you need for accounts.

Sources

Figures for Fresha and the alternatives come from the vendors' public pages, read on November 5, 2026. Treat them as a snapshot; rates and caps get revised often.

Who wrote this

Sebastiaan Smits Sebastiaan Smits, Founder, wrote, edited and fact-checked this page. Founder of The Interregnum and of 2 Steps Ahead, an AI search visibility agency. Editorially responsible for every page here; research and drafting are AI-assisted. Last reviewed November 5, 2026. How we review.