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Transactional email services · 11 alternatives

Mailgun alternatives: 11 compared

Teams look past Mailgun when log retention is one day on the free and Basic plans, when SAML sign-on and dedicated IP pools wait for the $90 Scale plan, or when they would rather not contract with a Sinch group company. Most move to Postmark or Resend for a developer-first API, and to Amazon SES for the lowest per-message rate.

Short answer: The closest replacements for Mailgun in our transactional email services ranking are Postmark, Resend and SMTP2GO. Choose Postmark if you send receipts and password resets and want long, searchable activity history. All 11 alternatives below are ranked products from Best Transactional Email Services in 2026, and each says where it differs from Mailgun and when Mailgun is still the better choice.

Visibility in our rankings can be paid for. Payment moves a vendor's position within the shortlist; it never adds a vendor, and it never changes a word of the review or of this page. The first three alternatives go to challengers, vendors outside the best-known brands in a category, wherever the category has them; the established names follow in their ranked order. How it works: placement disclosure · editorial process.

Mailgun at a glance

  • Headquarters: United States
  • Pricing model: Flat monthly tier + overage
  • Pricing: Free at 100 emails a day; Basic from $15 for 10,000 emails, Foundation $35 for 50,000, Scale $90 for 100,000, extras priced per thousand.
  • Free option: Free plan
  • Built for: Developers who want tiers with inbound routing
  • Wrong for: A team that needs weeks of searchable logs on a small budget, or one that wants no parent-company risk. Look at Postmark or MailPace.
  • Place in our ranking: #6 of 12
  • Website: mailgun.com

Facts from our transactional email services ranking, last checked October 23, 2026.

Why buyers look past Mailgun

  1. Short logs and tier-gated controls

    The pricing page gives 1 day of log retention on Free and Basic, 5 days on Foundation ($35) and 30 days on Scale ($90). Custom sending domains stay at 1 until Foundation. Debugging a delivery problem from last week needs a higher plan.

  2. Security and IP features sit on the top tier

    SAML SSO, dedicated IP pools and live phone and chat support appear first on Scale. Extra dedicated IPs cost $59 per IP per month. A small team that needs single sign-on for audit reasons pays for 100,000 emails it may not send.

  3. The contract is with a Sinch group company

    Mailgun's terms of service are issued on behalf of Sinch Email, which covers Mailgun, Mailjet and Email on Acid, and its documentation footer reads Sinch. Buyers who want a vendor outside that group, or a different one from their SMS provider, start looking elsewhere.

11 alternatives at a glance

Closest replacement first. The last column is our place in the full 12-product ranking.

#AlternativeHeadquartersPricingKey differenceSwitch ifOur rank
1PostmarkUnited StatesFlat monthly tier + overage; free planTransactional email with separate streams and long logsyou send receipts and password resets and want long, searchable activity history#1
2ResendUnited StatesFlat monthly tier + overage; free planDeveloper-first email API with React-based templatesyour developers write in React or TypeScript and want a small, modern API#2
3SMTP2GONew ZealandFlat monthly tier + overage; free planSMTP relay and API with phone and chat supportyou relay mail from existing applications over SMTP and want phone support included#3
4Amazon SESUnited StatesUsage-based; nonePay-per-use email sending inside AWSyour stack already runs on AWS and per-message cost matters more than a console#4
5SendGridUnited StatesFlat monthly tier; free trialTwilio's email API, SMTP service and marketing campaignsyou already buy SMS or voice from Twilio and want one vendor and invoice#5
6MailerSendUnited StatesFlat monthly tier + overage; free planTransactional email API with SMS and WhatsApp add-onsyou want a visual template builder next to the API and clear per-plan limits#7
7MailPaceUnited KingdomUsage-based; noneEU-hosted transactional email API and SMTPyou want EU hosting and a short feature list that is identical on every plan#8
8MailtrapUnited StatesFlat monthly tier + overage; free planEmail sending API combined with an email testing sandboxyou want sending and pre-release testing in one account, and a free tier with room to grow#9
9BrevoFranceFlat monthly tier; free planCRM and marketing suite with an SMTP and API transactional channelmarketing sends newsletters and campaigns from the same account as your application mail#10
10Elastic EmailCanadaFlat monthly tier; free planEmail API, SMTP relay and bulk sending platformyou resell sending to clients and need sub accounts and white label options#11
11MailjetFranceFlat monthly tier; free planEmail API and SMTP relay with campaign editoryou want a Sinch-owned sender with a campaign editor and a larger free tier#12

What each alternative does differently

1. Postmark

Transactional email with separate streams and long logs · United States

Built around transactional mail only, with separate message streams so bulk sends never share a stream with receipts. Retention is 45 days by default and configurable to 365 on Pro, far past Mailgun's lower tiers. Free allows 100 emails a month with no overage, and ActiveCampaign publishes the site.

Switch from Mailgun if you send receipts and password resets and want long, searchable activity history.

Pricing: Free at 100 emails a month, then Basic at $15 for 10,000 emails, Pro at $16.50 and Platform at $18, all with extra emails priced per thousand. (free plan)

Full review: #1 of 12 in our ranking · Visit Postmark →

2. Resend

Developer-first email API with React-based templates · United States

A newer API-first service with React Email templates, inbound email and official SDKs. Paid plans have no daily cap, while Free is limited to 100 a day. Billing is monthly only, with no annual discount, and Resend's SSO costs $150 a month as an add-on on Scale.

Switch from Mailgun if your developers write in React or TypeScript and want a small, modern API.

Pricing: Free at 3,000 emails a month (100 a day), Pro from $20 for 50,000 emails, Scale from $90 for 100,000, with overage per thousand. (free plan)

Full review: #2 of 12 in our ranking · Visit Resend →

3. SMTP2GO

SMTP relay and API with phone and chat support · New Zealand

Priced for ordinary SMTP relay, with phone, chat and ticket support on every plan and a 30-day refund promise. Extra email costs $1 per thousand on Starter and $0.85 on Professional. Reporting covers 30 days, and a dedicated IP arrives on Professional rather than as a priced extra.

Switch from Mailgun if you relay mail from existing applications over SMTP and want phone support included.

Pricing: Free for 1,000 emails a month; Starter lists at $10 a month for 10,000 emails and Professional at $75 for 100,000, with extra emails priced per thousand. (free plan)

Full review: #3 of 12 in our ranking · Visit SMTP2GO →

4. Amazon SES

Pay-per-use email sending inside AWS · United States

Pay-as-you-go inside AWS with no contract, from $0.16 per 1,000 emails on the Essentials plan. Pro at $105 a month per account per region adds managed dedicated IPs. Inbound goes through Mail Manager. You assemble logs, alerts and templates yourself with other AWS services.

Switch from Mailgun if your stack already runs on AWS and per-message cost matters more than a console.

Pricing: Essentials lists $0.16 per 1,000 emails; Pro adds $105 a month per account per region, Enterprise $500; an a la carte rate card also exists. (none)

Full review: #4 of 12 in our ranking · Visit Amazon SES →

5. SendGrid

Twilio's email API, SMTP service and marketing campaigns · United States

Twilio's email product, now sold on twilio.com next to SMS, voice and a customer data platform, with Marketing Campaigns as a separate product. A free trial needs no credit card. Its pricing page, as we read it, shows no plan prices without a browser, so ask for a quote.

Switch from Mailgun if you already buy SMS or voice from Twilio and want one vendor and invoice.

Pricing: Monthly subscription plans by email volume with a free trial, no card required; the page we read renders its price figures client-side, so quote them from the vendor. (free trial)

Full review: #5 of 12 in our ranking · Visit SendGrid →

6. MailerSend

Transactional email API with SMS and WhatsApp add-ons · United States

Plans are tiered by users, domains and API requests: Hobby has 1 domain and 1,000 daily API requests, Professional unlimited domains and 500,000. Overage is $0.90 per 1,000 on Starter and Professional. An SMS API for the US and Canada and a drag and drop builder are included.

Switch from Mailgun if you want a visual template builder next to the API and clear per-plan limits.

Pricing: Free for 500 emails a month; Hobby lists at $7 a month for 5,000 emails, Starter and Professional scale by volume, with a 14-day trial of Professional. (free plan)

Full review: #7 of 12 in our ranking · Visit MailerSend →

7. MailPace

EU-hosted transactional email API and SMTP · United Kingdom

A small UK provider hosted in the European Union. Every feature is on every plan: unlimited domains, team members and webhooks, plus 30-day email retention. Billing follows volume with the first 10,000 emails as one block, and requests can carry an idempotency ID. No SAML sign-on or dedicated IP is listed.

Switch from Mailgun if you want EU hosting and a short feature list that is identical on every plan.

Pricing: Pay by volume with the first 10,000 emails priced as one block, advertised from under $4 a month; a free plan of 100 emails exists on request. (none)

Full review: #8 of 12 in our ranking · Visit MailPace →

8. Mailtrap

Email sending API combined with an email testing sandbox · United States

Pairs a sending API with an email sandbox for testing messages before release, and lists migration help from Mailgun. Free is 4,000 emails a month with a 150 a day cap. Log retention runs 3, 5, 15 and 30 days by plan, and Business adds a dedicated IP.

Switch from Mailgun if you want sending and pre-release testing in one account, and a free tier with room to grow.

Pricing: Free at 4,000 emails a month, Basic from $15 for 10,000, Business $85 for 100,000, Enterprise from $750 for 1.5 million. (free plan)

Full review: #9 of 12 in our ranking · Visit Mailtrap →

9. Brevo

CRM and marketing suite with an SMTP and API transactional channel · France

A marketing platform first, where transactional email is one channel among SMS, WhatsApp, chat and a CRM. The free plan sends up to 300 emails a day. Mailgun's plans list no campaign automation or contact scoring, so Brevo suits teams that want one tool for newsletters and receipts.

Switch from Mailgun if marketing sends newsletters and campaigns from the same account as your application mail.

Pricing: Free plan with up to 300 emails a day; paid Starter plans start from 5,000 emails a month, with higher plans priced by volume. (free plan)

Full review: #10 of 12 in our ranking · Visit Brevo →

10. Elastic Email

Email API, SMTP relay and bulk sending platform · Canada

Offers a free plan of 3,000 emails a month and Starter and Pro plans by volume. Inbound processing, webhooks, sub accounts and reseller features start on Pro, and private IPs are a paid add-on. Log storage is 3 days on Free and Starter and 7 on Pro.

Switch from Mailgun if you resell sending to clients and need sub accounts and white label options.

Pricing: Free at 3,000 emails a month; Starter at $19 a month for 50,000 emails and Pro at $49 a month for 50,000, with features added on Pro. (free plan)

Full review: #11 of 12 in our ranking · Visit Elastic Email →

11. Mailjet

Email API and SMTP relay with campaign editor · France

Also part of Sinch Email, so it does not take you out of Mailgun's ownership. It leans toward marketing: Free covers 6,000 emails a month with a 200 a day cap, and the MJML editor, segmentation and automations appear on higher plans. Dedicated IP is available on request from the 100k plans.

Switch from Mailgun if you want a Sinch-owned sender with a campaign editor and a larger free tier.

Pricing: Free at 6,000 emails a month (200 a day); Essential at $19 for 15,000 emails, Premium at $29, with annual billing offering a 10% discount. (free plan)

Full review: #12 of 12 in our ranking · Visit Mailjet →

When Mailgun is still the right choice

Stay on Mailgun when inbound routing, subaccounts or EU data residency are part of the design. Its API documents routes, mailing lists, subaccounts and IP pools, and one account can provision sending domains in either the US or the EU region. If you already run on Foundation or Scale and have no log or SSO problem, switching buys little.

What to expect when you switch from Mailgun

  1. Export suppressions before you cancel

    Mailgun's API has endpoints for bounces, complaints, unsubscribes and an allowlist. Suppressions are stored in the region where the domain was created, so pull them from the right base URL (api.mailgun.net or api.eu.mailgun.net). Load them into the new provider first, or you will mail people who opted out.

  2. Rebuild routes, webhooks and templates

    Inbound routes, webhooks and stored templates live inside your Mailgun account and are not portable files. List each one, then recreate it with the new vendor's equivalent. Providers differ here: Postmark offers inbound on Pro and Platform, Elastic Email on Pro, and Mailgun gives one route on Free and five on Basic.

  3. Warm up and close the account last

    A new vendor means new sending domains and DNS records for SPF and DKIM, so add them while Mailgun still sends. Move traffic in steps, because a dedicated IP at the new vendor starts without history. Mailgun bills usage monthly in arrears and charges any balance before it closes an account.

Questions and answers

Can I export my suppression lists from Mailgun?

Yes, through the API. Mailgun exposes endpoints for bounces, complaints, unsubscribes and the allowlist, and the data sits in the region of the domain, US or EU. Export all four before you cancel, and import them into the new service before sending.

What happens to my bill when I cancel Mailgun?

Mailgun charges any remaining balance before the account can be closed. Its FAQ says plan cost and extra emails or validations are billed at the start of each month for the previous month, so expect a final invoice for the last partial period.

Do Mailgun inbound routes work at another provider?

No, routes are configured inside your Mailgun account and have to be recreated. Targets that handle inbound mail include Postmark on its Pro plan, MailPace, Amazon SES through Mail Manager, Resend and Elastic Email on Pro. Check each vendor's inbound limits before you commit.

Can I keep EU data residency after leaving Mailgun?

Yes, but check each vendor. Mailgun lets one account provision sending domains in the EU, and keeps messages, logs and suppressions in that region. MailPace states it is hosted in the European Union, and Amazon SES works per AWS region. Several others do not state a region on their pricing pages.

Which Mailgun alternative has the biggest free plan?

Mailjet lists 6,000 emails a month with a 200 a day cap, and Mailtrap lists 4,000 a month. Elastic Email offers 3,000 a month and SMTP2GO 1,000. Mailgun's Free plan sends 100 emails a day. Free plans differ in log retention and support, not only volume.

Is Mailjet a real escape from Mailgun's ownership?

No. Mailgun's terms place Mailjet inside Sinch Email, along with Email on Acid, and Mailjet's own pricing page links to Sinch. It can still be the right move for a campaign editor or a different pricing model, but it does not change who owns the sender.

Sources

Prices, plan limits and product facts about Mailgun on this page were checked against the vendors' own pages on October 23, 2026. Vendors change both without notice, so treat the figures as of that date.

  • Mailgun pricing: Plan prices, log retention, domains, SAML SSO, dedicated IP pools, dedicated IP price, billing FAQ.
  • Mailgun terms of service: Contracting party Sinch Email, brands Mailgun, Mailjet and Email on Acid, 99.99% SLA.
  • Mailgun API overview and regions: US and EU endpoints, region-bound suppressions, routes, subaccounts, IP pools, suppression endpoints.
  • Postmark pricing: Message streams, retention, inbound email, free plan, ActiveCampaign.
  • Resend pricing: Free daily limit, monthly billing only, SSO add-on, dedicated IP add-on, inbound.
  • SMTP2GO pricing: Overage rates, support channels, dedicated IP on Professional, 30-day refund.
  • Amazon SES pricing: Essentials and Pro rates, managed dedicated IPs, Mail Manager inbound.
  • Twilio SendGrid on twilio.com: Merged site, free trial without a credit card, Marketing Campaigns as separate product.
  • MailerSend pricing: Plan limits, overage, SMS API, drag and drop builder.
  • MailPace pricing: Features on every plan, EU hosting, 30-day retention, idempotency.
  • Mailtrap pricing: Free tier, log retention by plan, dedicated IP on Business, Mailgun migration support.
  • Brevo pricing: Free plan with 300 emails a day, marketing features.
  • Elastic Email API pricing: Free plan, Pro features, log storage, private IP add-on.
  • Mailjet pricing: Free plan, plan features, dedicated IP, Sinch connection.

Who wrote this

Sebastiaan Smits Sebastiaan Smits, Founder, wrote, edited and fact-checked this page. Founder of The Interregnum and of 2 Steps Ahead, an AI search visibility agency. Editorially responsible for every page here; research and drafting are AI-assisted. Last reviewed October 23, 2026. How we review.