Wrike vs Asana
Written by Connor Blake ·
Edited by Sebastiaan Smits ·
Fact-checked by Mateus Rocha ·
Published September 30, 2026 · Updated September 30, 2026
Wrike is organized around how work arrives and how deliverables get approved: request forms, proofing and approval chains with a version record. Asana is organized around a clear task with one owner, plus portfolios and goals across teams. Marketing and creative operations with formal sign-off pick Wrike; companies that mostly need broad, willing adoption pick Asana.
Side by side
 Wrike |  Asana | |
|---|---|---|
| What it is | Work management built around intake, approvals and proofing | Task-first work management with portfolios and goals |
| Best for | Marketing and creative operations teams | Mid-sized companies coordinating many teams |
| Headquarters | United States | United States |
| Pricing model | Per user / month | Per user / month |
| Pricing | Free plan for basic task management, then per-user Team and Business tiers billed annually; request forms, proofing and approvals start on Business, enterprise tiers are quoted and several add-ons cost extra. | Free Personal plan limited to 2 users, then per-user Starter and Advanced tiers sold in seat bundles; timeline and dependencies start on Starter, while portfolios, goals and workload sit on Advanced. |
| Free option | Free plan | Free plan |
| List price as listed on September 30, 2026 | $10 per user per month, billed annually (Team, 2 to 15 users) | $13.49 per user per month billed monthly, or $10.99 billed annually (Starter) |
| Place in our project management software ranking | #2 of 12 | #4 of 12 |
| Website | wrike.com | asana.com |
Both are reviewed in full in Best Project Management Software in 2026. Position in that ranking can be paid for; the wording of a review or of this comparison cannot. Placement disclosure.
Which one to choose
Choose Wrike if
requests arrive from many stakeholders, deliverables such as images, PDFs and video need marked-up review, and legal or brand wants a record of who approved which version.
Wrike, #2 in the ranking · Visit Wrike →
Choose Asana if
the priority is getting many departments to actually use one tool, with simple tasks, portfolio status and goals, and sign-off is limited to the occasional PDF or image.
Asana, #4 in the ranking · Visit Asana →
Where they differ
Request intake and proofing
Wrike's request forms route incoming work into the right project, and its proofing covers images, PDFs, Office documents, video and web pages, with versions side by side and approvals from guests. Asana has intake forms from Starter and, on Advanced, approvals and proofing that annotate PDFs and images. Where video or web content needs a sign-off trail, Wrike is the more complete answer.
Edge: Wrike
Tolerance from occasional users
Asana's single-owner task with a date is clear enough that reluctant users go along with it. Wrike's interface is dense, takes real training, and occasional users often struggle to find their own work. If half your audience opens the tool twice a week, that difference decides whether the data in it can be trusted.
Edge: Asana
Matrixed teams and shared work
A Wrike task can live in several folders at once, which fits departments where one deliverable belongs to a campaign, a region and a client simultaneously. Asana gives each task a single assignee, a rule that irritates teams used to shared ownership. For organizations that are matrixed in practice, Wrike models the reality with less workaround.
Edge: Wrike
How the quote expands
List prices billed annually nearly match: Wrike Team $10 and Business $25 per user per month, Asana Starter $10.99 and Advanced $24.99. Wrike holds request forms, proofing and approvals back to Business, which is annual only; Asana holds approvals, proofing, portfolios and goals back to Advanced. Both sell seats in blocks of five up to 30 seats, and Wrike lists whiteboards and sync as add-ons.
Edge: even
Tally: Wrike 2, Asana 1, even 1.
When neither fits
Neither is the economical route if the goal is to fold tasks, docs, goals and chat into one workspace; ClickUp does that at a lower cost per seat. A small company that prefers written, asynchronous updates and flat pricing should look at Basecamp.
See ClickUp and Basecamp among the 12 products in Best Project Management Software in 2026.
Questions and answers
Do Wrike and Asana both have a free plan?
Yes. Wrike's free plan covers task management with board and table views. Asana's free Personal plan is limited to 2 users, with list, board and calendar views. Paid plans start at $10 per user per month for Wrike Team and $10.99 for Asana Starter, both billed annually.
Is Wrike or Asana better for a marketing team?
It turns on approvals. A marketing or creative department with request intake, proofing and sign-off trails gets more from Wrike. A marketing team without formal approvals that simply tracks campaigns will find Wrike's machinery adds friction, and Asana easier to live with.
Can Asana handle approvals the way Wrike does?
Partly. Asana's Advanced plan includes approvals and proofing, which lets reviewers annotate PDFs and images and request sign-off. Wrike's proofing, from its Business plan, also handles video with frame-level comments, Office files and web pages, compares versions side by side and accepts approvals from guests.
Which plan do I need for proofing in Wrike or Asana?
In Wrike, file proofing, approvals and request forms start on Business at $25 per user per month, billed annually; the $10 Team plan does not list them. In Asana, approvals and proofing sit on Advanced at $24.99 billed annually, while basic intake forms are already in Starter.
Sources
Prices, plan limits and product facts on this page were checked against the vendors' own pages on September 30, 2026. Vendors change both without notice, so treat the figures as of that date.
- Wrike pricing page: Wrike plan prices, user ranges, seat groups, annual-only Business and the add-on list
- Wrike plan comparison table: Wrike request forms, proofing, approvals and guest approvals starting on the Business plan
- Wrike online proofing feature page: the file types Wrike proofing covers, side-by-side versions and guest review
- Asana pricing page: Asana plan prices, the 2-user Personal plan, seat increments, forms on Starter and approvals, proofing, portfolios and goals on Advanced